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ID Comms Perspective

The latest news from ID Comms together with regular media industry insights and updates.
ID CommsJun 03, 20222 min read

Are Agency Pitches Broken?

Does a new initiative to make pitches a more positive experience mark a turning point in ...
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ID CommsMay 25, 20222 min read

How Do You Evaluate Agencies During A Pitch?

A pitch is ultimately a decision-making process. It’s about finding the right agency for ...
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ID CommsMay 18, 20222 min read

How Will You Excite Agencies with Your Pitch?

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. When ...
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ID CommsMay 13, 20223 min read

How Should You Manage Incumbent Agencies in a Pitch?

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. ...
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ID CommsMar 30, 20222 min read

The 4 Most Important Questions in Any Pitch

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. If ...
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ID CommsMar 08, 20222 min read

Can Programmatic Spend Be Audited?

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. ...
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ID CommsFeb 15, 20222 min read

What Makes an Amazing Agency Pitch Brief?

There is one word that separates the very worst pitch briefs from the very best – effort. ...
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ID CommsFeb 08, 20223 min read

What Happened to Pool Auditing?

Scroll down to watch #MediaSnack or click here to access over 200 helpful episodes. The ...
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ID CommsFeb 01, 20223 min read

What Makes the Best Agencies Compete for Your Pitch?

We are in peak pitch season and a host of big-name advertisers will want to find a new ...
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