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Latest from our Blog…
How Will You Excite Agencies with Your Pitch?
How Should You Manage Incumbent Agencies in a Pitch?
2022 Global Media Talent Report: Results and Analysis
ID Comms In the News: Burger King Announces Results of Media and Creative Pitches
What Drives Advantage in Programmatic?
Why Programmatic Media Management Needs a Playbook
The 4 Most Important Questions in Any Pitch
Every $ Accountable: The Dos and Don’ts of Programmatic KPI Setting
Can Programmatic Spend Be Audited?
An Increasingly Privacy Centric World
Simplify Programmatic Complexity: How to Protect Your Investment
What Makes an Amazing Agency Pitch Brief?
What Happened to Pool Auditing?
What Makes the Best Agencies Compete for Your Pitch?
What Makes a Winning Client/Agency Relationship?
What is the Media Director's Priority for Q1?
Hands On Pitches
Media Transparency: Traditional Worries About Media Trading Now Eclipsed By Ecosystem Issues
What Are Fair Payment Terms?
What Does Media Procurement Do?
What Do Internal Media Councils Do?
Why Brands Can’t Be Silent On The Talent Crisis Facing Agencies
What Capabilities Do Media Departments Need?
What's Going On With Agency Talent?
Are Remote Agency Pitches Here To Stay?
5-Point Renegotiation Preparation Checklist
Bill Duggan, Global EVP, ANA: ANA Media Transparency Report Anniversary
Bob Liodice, CEO, ANA: ANA Media Transparency Report Anniversary
Ad Verification - DoubleVerify Latest Report
Keri Bruce, Partner, Reed Smith: ANA Media Transparency Report 5 Years On Longer version
Lou Paskalis, SVP, Bank of America: ANA Media Transparency Report 5 years on
Amy Armstrong, CEO, Intiative: ANA Media Transparency Report 5 Years On
Why A Media Operating Model Is One Of The Smartest Investments For Growth
Marla Skiko, US & Global Head of Media, Ford Motor Company: ANA Media Transparency Report 5 Years On
ID Comms Expands With New Global Assurance Director
Industry Leaders Reflect On Progress At The Fifth Year Anniversary Of ANA’s Watershed Media Transparency Report
Is Mexico The New Model For Global Media Transparency Regulations?
Media Pitch: Never Buy An Agency Off The Shelf
Media For Growth: Where Do I Start?
NatWest Group Moves £27m Media Account To Initiative
Pool Auditing – What Is It And Should I Be Doing It?
Join ID Comms and The Hershey Company at the ANA Financial Management Conference 2021
Media In-Housing Is Back
Hershey Sends US Media Duties For Confectionery Brands to Horizon
Six Reasons To Call A Media Agency Pitch
Facebook Puts $750 Million Global Media Account Up For Review
Too Flat Or Too Tall?
How Marketers Can Exploit The Past Year's Turbulence To Optimal Advantage
Online Privacy & The Death Of Third Party Cookies
"Show me the money, ROBOT!"
"I Plan Media Better Than Human" Says Robot
The Race To The Bottom Is Over. So Who Won?
Race To The Bottom On Media Pricing Is Over At Most Advertisers
Media Agency Contracts That Last
Industry Preview: What Do Brands Really Want?
The Media Director’s 5-point Checklist For 2021
"Tone Deaf"...Why Nobody Is Going To Cannes
NatWest Reviews UK Media Business
WPP, Publicis, Omnicom, IPG, Dentsu - Change Is Coming
T-Mobile Awards Initiative Its $2 Billion U.S. Media Business
Is A New Golden Age Of Media Auditing About To Dawn?
Hacking The Matrix Of MarTech
Ad Fraud, A Thorn In The Side Of Digital Advertising.
The good client in 2021
ISBA and ID Comms Launch New Guide to Media Agency Management
Media Technology Now Being Used Effectively by a Quarter of Brands, ID Comms Research
Hershey Launches US Media Agency Review
The Pandemic Has Pushed Old-Fashioned Media Auditing To The Limit
The Next Generation Audit
ID Comms Acquires Media Audit Specialist PJL Media to Boost Global Assurance Service
ID Comms sponsors ANA's Advertising Financial Management conference
T-Mobile partners with ID Comms for US agency pitch
Sir Martin Sorrell LIVE on #MediaSnack
Selecting A Media Pitch Consultant
Pitching in a pandemic
Ad industry open for new business, finds ID Comms CEO survey
ID Comms issues guidelines for advertisers during Covid-19
ID Comms team can order any books they like, to read at home during Covid-19
ID Comms COVID-19 Status update
ID Comms wins UK Government role
The Perfect Media Agency Pitch
FACEBOOK: How To Make A Quantum Leap Forward In Global Media Operations, Without Adding Complexity
ID Comms secures ISBA partnership to assist UK advertisers on media
Constant vigilance
Who'd be a holding company chief exec?
12 Signs You've Planned A Good Media Agency Pitch
Preparing for pitches in 2020
Can CMOs save the media industry?
Negative views on media rise among marketing and media leaders
Digital media isn’t answering marketing’s age old question
Marketing’s procurement challenge
If you were in any doubt, Accenture is now an agency.
British Gas Owner Centrica Retains WPP With New Cross-Agency Team For Global Brief
Preparing for your next Media Agency Search
Your new job description: Media Director
Marketers Who Monitor Matter
How To Select A Media Consultant
Media Sustainability Marketers’ Responsibility For Global Media Long Term Health
How To Be An Effective Global Media Director In 2019
Media Sustainability: A Collective Call For Uncommon Collaboration And Action
Five Key Transformations In A Decade Of Media Change For CMOs
#MediaSnack Meets: Shailin Dhar, Method Media Intelligence
#MediaSnack Meets: Jeremy King, Festival of Media
Get ready for conflict
#MediaSnack Meets: Gerry D'Angelo, Procter & Gamble
Advertiser investment in media training rated unsatisfactory
5 takeaways from ANA Media Conference 2019
Marketers are taking a fresh look at how performance indicators can enhance productivity
ID Comms is 10!
#MediaSnack Meets: Gemma Greaves, The Marketing Society
Media Auditing - What’s It Good For?
ID Comms boosts senior management team
ID Comms Is Proud To Announce The Partnership With Deutsche Telekom
ANA Forms New Trust Consortium
ID Comms Has Topped Campaign's List Of The Best Companies to Work For
#MediaSnack Meets: Dr. Augustine Fou, Ad Fraud Researcher
The Buzzfeed Cuts: A New Dawn In Digital Publishing
Advertisers Flip Talent Focus From Agency To In-House In 2019
Three Resolutions For Advertisers Ahead Of Their Next Media Pitch
From A Rose Garden To A Cabbage Patch
ID Comms in Partnership with the 4A’s Releases Study on Media Pitch Practices
US media industry leaders celebrate ID Comms expansion to the US
ID Comms Opens NY Office
Must Do Better
Don't Pitch Without A Good Reason
Trust Between Advertisers And Agencies Has Declined In The Last Two Years
Resign Ford To Reset WPP
LVMH Chooses Dentsu Aegis Network For Its North American Media Business
Mars Consolidates $1.4 Billion Global Media Business With WPP’s GroupM
Taking Back Control
ID Comms Expands US Operations
Chart Topping Charter
Sharing The Blame
A Look To The Future
Taking Charge. Driving Change
Sorrell’s Back
How To Select And Brief A Media Consultant?
The New WPP Playbook
GSK Reviews £1.3bn Global Media
Agencies Face A Five-Year Slog
Sorrell's Legacy and WPP's Future
BMW: The Ultimate Pitch Mistake
Facebook's Fail: Advertisers Strike Back
Media Transformation
Marketers Face Challenges To Recruit In-House Buyers And Justify Cost
The 5 States Of Media Control
How To Write An Action Plan For Media in 2018
Advertisers Need To Get Hands-On With Media
Mars Puts $1.4 Billion-Plus Global Media Business In Review
The Top 10 In 2017: Review Of The Year
The Evolution Of Media Transparency Issues
What Will Happen In 2018?
How Media Mess Ruined Advertising
Facebook Has Peaked
Advertisers Admit “Ineffective Use” Of Media Technology
The Value Of Using A Media Pitch Consultant
Can Amazon Deliver An Ad Business?
The Perfect Media Agency Pitch For 2018
Accenture Buying Publicis Groupe
Who Wants To Be A Media CEO?
Ad Fraud - What To Do About It.
Amazon Will Break The Duopoly. At All Costs.
Facebook v The Census - Who Got It Wrong?
Tech Companies Are So Bad At Pitching. Why?
WPP Q2 Results Are The New Normal.
Behind The Curtain Of Pitching
What Are Members Of ANA Doing?
Why Do CMOs Never Last?
Consulting Firms Are Already Putting Media Agencies On A Diet
Deutsche Telekom Considers Shaking Up Media Operations
Are Awards A Waste Of Time And Money?
The Media Pitch That Never Was
Advertisers Have Gaps In Media Knowledge
Media Strategy Is More Important Than Buying
The 7 'T's Of Change Shaking Up Media
Advertisers And Agencies Battling Over Fair Terms Of Trade
One Year Later: The ANA Media Report
Why Merge Agencies Maxus And MEC?
The Decline Of Agency Incentives
Lonely Battle To Improve The Media Ecosystem
The ‘Rush’ Of Advertising Finance
P&G’s Media Man And His Action Plan
David Indo On Media Pitches, E-Auctions And More
How To Write The Perfect Media Brief
The Next Step For Programmatic
The Truth About TAG
We Don't Need Brand Safety, We Need Brand Care
How To Be As Smart As P&G
When AdLand Left YouTube
Marc Pritchard’s Call To Action On Media Transparency
The Week That Changed Media Forever
Change Metrics To Change Media
Advertisers Are Failing To Lead On Media
Why The ANA Media Conference In 2017 Will Be Bigger Than Ever
P&G Rewrites The Rules Of Digital Marketing
Wayne Blodwell: Progress On Programmatic
Will Agencies Save Media Planning From Oblivion?
Making Media More Accountable
Delivering Media Change In 2017
Media Change 2017: Agency Q&A
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