Nadia Shchipitsyna
By Nadia Shchipitsyna
Jan 18, 2018 12:53:00 PM

Mars Puts $1.4 Billion-Plus Global Media Business In Review

The company currently works with MediaCom, Starcom and OMD.

Mars, the confectionery, pet care and food conglomerate behind brands like M&M’s, Snickers, Orbit and Pedigree, is placing its global media business in review as it looks to consolidate all planning and buying duties, currently handled by three agencies, with one entity.

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