Welcome to ID Comms #MediaSnack, a new weekly series looking at the big trends and issues in the global media industry.
Our aim is to help ambitious advertisers navigate the complexities of the changing media landscape.
Each week we will give you a tasty, bite size tour of some of the most interesting stories, letting you know just what you need to know and providing our expert perspective where we can.
ID Comms #MediaSnack - Get your fill each Friday, in just enough time it takes to eat a sandwich. Enjoy!
If you like what you see, please subscribe to our channel and let us know if you have any questions. We will answer the most interesting ones in upcoming #MediaSnack episodes.
ID Comms team